Privacy Policy

This Privacy Policy explains how HowMyLook collects, uses, stores, and shares information when you use the app.

1. Information We Collect

• Account information such as your email address and login credentials
• Profile information such as username, display name, avatar, and bio if you provide them
• Content you upload, including outfit photos and occasion text
• Activity data such as ratings, follows, notifications, and moderation actions related to your account
• Technical data such as device, browser, app interaction, and log information needed to operate and secure the app

2. How We Use Information

• To create and manage your account
• To display your profile and content within the app
• To power ratings, discovery, social features, moderation, and notifications
• To operate, maintain, secure, and improve the service
• To investigate abuse, enforce policies, and comply with legal obligations

3. How Your Content Is Visible

Content you post may be shown to other users of the app, including your outfit photos, display name, username, profile information, follower relationships, and visible taste signals such as yes/no activity where the product makes that public.

4. Moderation and Safety

We may review account and content data to detect abuse, enforce our rules, and keep the service aligned with its intended purpose.

5. Storage and Service Providers

HowMyLook uses third-party infrastructure and service providers to host the app, store data, authenticate users, and support related product functions. Your information may be processed by those providers on our behalf.

6. Data Retention

We keep information for as long as needed to operate the app, enforce our terms, resolve disputes, comply with legal obligations, and improve the product. Some posts may expire under product rules, while moderation and operational records may be kept longer.

7. Your Choices

• You can choose what profile details and content to provide.
• You can stop using the app at any time.
• You may request deletion or support help through our contact and support process.

8. Account Deletion and Data Requests

You may request account deletion, access to your data, or another privacy-related request by contacting HowMyLook support. For safety, we may need to verify that the request came from the account owner before taking action.

We may retain certain information where necessary for legal compliance, fraud prevention, dispute resolution, enforcement, or legitimate operational record-keeping.

See our Contact & Support page for the support path you should publish before launch.

9. Children

HowMyLook is not intended for children below the minimum age required to use the service where they live. If you believe a child has provided personal information in violation of this policy, contact the operator so the issue can be reviewed.

10. International Use

Your information may be processed in countries other than the one where you live, depending on hosting and service providers.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of the app after changes means the updated policy applies.

12. Contact

Visit our Contact & Support page for support, privacy questions, and account deletion requests.